Coca-Cola Move is the newest addition to the Coke family, and the newest release from the brand’s Coca-Cola Creations line. Remember Coke Dreamworld, which supposedly tasted like the “technicolor tastes and surrealism of the subconscious”? Or how about Coke Starlight, which tasted like regular Coke but with a “subtle cooling sensation”? Those are all Coca-Cola Creations (as is that Marshmello Coke that didn’t taste like marshmallows).

This new Coke flavor, the brand’s second artist collab, was co-created with Spanish popstar Rosalía. Coca-Cola is calling it an “homage to all the versions of ourselves that coexist within us, and that forms our very own personality.” I don’t know what that means, but let’s try it! Coca-Cola Move is available for a limited time only, so get yours before the latest Coca-Cola Creation moves on for good.

New Product!

Coca-Cola says that “Move is a tribute to the different faces of transformation.” That is confusing to me. They also go on to say that this new Coke flavor mixes the “familiar Coca-Cola taste with both bold and delicate flavors.” Also extremely vague.

Once I tasted this soda, I began to understand the ambiguity because the flavor itself is vague. I don’t really understand what I’m tasting when I drink it. It’s very, very sweet. That’s most of what you get in terms of taste. Maybe it’s cotton candy flavored? Maybe a little coconutty? I can’t tell. It’s not necessarily bad, but I can’t say I like it either. I certainly wouldn’t buy it over a regular or Cherry Coke.

I love Rosalía, though! She’s a 10/10.

Credit: Liv Averett / Vons

Rating:

5/10

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